Artwork boost for Hackney businesses
09:08 12 February 2014
Copyright Joe Plommer 2014, all rights reserved
A new project will see large-scale artwork-cum-adverts displayed on hoardings in and around the Olympic Park.
The Your Ad Here project is a celebration of the small independent businesses that are an important part of life in the city and would not normally have the resources for big advertising campaigns.
It aims to connect small independent firms with a diverse community of artists in east London.
Ruth Ewan will be one of the first artists to reveal a series of more than 20 artist/business collaborations that will go on display around Queen Elizabeth Olympic Park during 2014.
Ms Ewan has worked closely with the family that own children’s clothing and toy store Mother’s Hub, in Stoke Newington Church Street on an advert which features a nod to the Socialist Sunday School movement set up in the area and also has a drawing from the owners’ daughter.
Businesses wanting to take part can register via the Your Ad Here website www.your-ad-here.co.uk.
All businesses registered will be invited to attend one of two free workshops in April with a top advertising agency to learn skills in marketing and promoting their business.