Search

Start-up of the week: Hackney’s Toast beer - made from bread - now stocked by Tesco nationwide

PUBLISHED: 08:23 20 November 2017 | UPDATED: 08:51 20 November 2017

Rob Wilson. Picture: Fred MacGregor

Rob Wilson. Picture: Fred MacGregor

Fred MacGregor

Each week we take to the streets to find a start-up business right here in Hackney. This week, we discovered Toast beer made from bread is expanding to US and Brazil

A beer made from surplus bread is now being stocked by Tesco nationwide.

Rob Wilson set up Toast to help eradicate food waste.

From his HQ in Mare Street he began brewing beer using bread donated from local bakeries, including Tesco itself. 
The brewing has now moved to Yorkshire to meet demand, and they will soon start brewing in the US and Brazil.

Since its launch in January 2016 Toast has saved 10 tonnes of waste bread, and aims to save 100 tonnes in the next three years. Bread is the UK’s most wasted food product, with 44pc wasted across the whole food chain.

Rob said: “The choice of bread was a very deliberate one.

“A single sandwich factory will discard 13,000 slices of loaf-ends every single day, while beer, a 4,000 year-old way of preserving the calories in bread, has a much longer shelf life. It also connects people in a celebratory way and, as we say, to change the world you have to throw a better party than those destroying it.”

Latest Hackney Stories

47 minutes ago

Ross Embleton explained how the Leyton Orient squad are aware of opponents raising their game now

12:00

Arsenal goalkeeper Petr Cech has been speaking to the Islington Gazette. Read on for what he had to say to Layth Yousif.

The Lilywhites ended a three-game losing run with a 2-1 success at Brighton & Hove Albion on Saturday

The O’s moved to the top of the table on Saturday after an excellent victory on the road

Five Hackney gang members who sold drugs in Cambridgeshire via two lucrative ‘county lines’ – who were caught when one of them dropped the “trap phone” as he ran away from police - have been sentenced to over 36 years’ imprisonment between them.

Yesterday, 19:50

Arsenal boss Unai Emery has been speaking after his side’s 2-0 victory over Everton which has moved the North Londoners up to sixth place. Read on to learn what the head coach has to say about the second half improvement, his take on first goalscorer Alexander Lacazette and Sokratis’ injury

Yesterday, 19:42

Arsenal boss Unai Emery has been speaking after his side’s 2-0 victory over Everton at the Emirates on Sunday as the Gunners made it four league wins on the bounce and five in five. Read on for his verdict in his own words

Yesterday, 18:58

Arsenal hosted Everton at the Emirates on Sunday. Read on for Layth Yousif’s PLAYER RATINGS

Education and Training

cover

Read the
Education and Training
e-edition today

Read Now


Newsletter Sign Up

Hackney Gazette twice-weekly newsletter
Sign up to receive our regular email newsletter

Our Privacy Policy

Most read news

Show Job Lists