A Dalston mum and daughter have become the face of a House of Fraser ad campaign after winning a competition.
Yvette and Maya Egbo are on posters advertising ‘mum jeans’ after they responded to a social media model hunt launched in January.
As well as featuring in the campaign, they also received a £500 House of Fraser gift card.
“House of Fraser set out to shine a spotlight on the beauty of mother/daughter relationships using one of the most timeless and versatile fashion items: mum jeans,” a company spokesman said.
Maya, a communications assistant, said: “My Mum is a really strong person, we can talk to her about anything... My favourite thing about my mum is that she has a heart of gold.
“My mum has been influencing my style… so I actually regularly go into her wardrobe and take a lot of her clothes!”
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