Hackney cyclist Beth joins Dermot O’Leary and Edith Bowman in cycling promo
PUBLISHED: 10:40 01 September 2010
Events organiser Beth in the saddle for TfL video
A KEEN Haggerston cyclist is currently starring alongside British celebrities in an online video promoting bike travel in London.
Beth Everand, 24, features in one of five short films on the Transport for London website.
The events organiser of Kent Street is one of three Londoners to tell viewers why they enjoy cycling so much.
Radio One DJ Edith Bowman and X-Factor presenter Dermot O’Leary also appear in their own films, while a sixth is set to be screened in cinemas.
Beth, who had not done any filming before, got involved through the TfL website and spent a day with a film crew around Hackney Road and Shoreditch.
“It was a beautiful day and really good fun,” she said.
“I didn’t have to learn any lines - they just wanted me to talk about why I liked cycling.”
She said cycling was cheaper, it improved her fitness and it helped her get to know the capital.
To watch Beth’s video, go to www.tfl.gov.uk/cycling.
If you value what this story gives you, please consider supporting the Hackney Gazette. Click the link in the orange box above for details.