Now you see us! Hackney entrepreneur's high-vis cycling vests

Pedal & Co's ecofriendly reflective cycling vests

Pedal & Co's ecofriendly reflective cycling vests - Credit: Pedal & Co

A Hackney designer has put her experience in fashion and theatre costumes to use, creating alternatives to the traditional yellow high-vis cycling jackets.

Pedal & Co aims to produce original, eco-friendly vests "without compromising their safety and visibility".

The company is the brainchild of urban cyclist Claire Nicolas, and her designs are created in Hackney Wick and realised in a factory near Broadway Market.

"Our reflective vests are the perfect amalgamation of artistic expression and functional purpose set to create a safer environment for everyday urban adventures," said Claire. "A shift towards investing in high-quality garments but also locally made supporting local businesses.

"It was important for me to create a universal piece that would appeal to the general public, regardless of gender, age, height or weight, and be as inclusive as possible. But also a durable garment, water repellent with unique prints and vibe to keep your ride stylish effortlessly."

The company's website is at www.pedalandco.co.uk and funding is being raised via crowdfunding at www.kickstarter.com/projects/clairenicolas/pedalandco-0

Pedal & Co

- Credit: TinaHillier2021

Pedal & Co's ecofriendly reflective cycling vests

- Credit: Pedal & Co

Pedal & Co

- Credit: Pedal & Co



You may also want to watch:


Become a Supporter

This newspaper has been a central part of community life for many years. Our industry faces testing times, which is why we're asking for your support. Every contribution will help us continue to produce local journalism that makes a measurable difference to our community.

Become a Supporter