The Gazette hunts high and low each week to bring you news of the most interesting new businesses in Hackney. This week we discovered the Burley Fisher bookshop’s new printing project, Peninsula Press.

A bunch of bookshop managers are taking the plunge and publishing their own series of pocket essays.

Sam Fisher, who owns Burley Fisher Books in Kingsland Road, Dalston, is collaborating with Will Rees and Jake Franklin from the shop to launch Peninsula Press.

A crowdfunder to raise £6,000 starts on Friday. For £30, subscribers will be able to bag the first four essays, which “find new ways of exploring and excavating the modern world”.

Sam told the Gazette: “The last two years working as booksellers has given us a good view of the literary landscape, especially as far as small presses are concerned. As booksellers you are able to see directly what readers respond to, in what’s being published and the way those books are presented to readers.”

The first book they publish in May will be Mixed-Race Superman by poet Will Harris – about Barack Obama and Keanu Reeves.