ONE of London’s most anticipated art and design event will launch in Shoreditch on Saturday.
As a response to 25 years of ‘cultural deep freeze’ in the UK, the Anti Design Festival will attempt to unlock creative fires and ideas.
Created initially as a direct response to what the organisers call the ‘pretty commerciality’ of the London Design Festival, the festival aims to shift the focus from bums-on-seats to brain food, and from taste and style to experiment and risk. The festival will provide a rare space for unhindered exploration and creative opportunity, where ideas may fail as equally as succeed.
At multiple venues around Redchurch Street in Shoreditch and Bethnal Green, the festival will incorporate exhibitions, installations, workshops, performances and talks in Art, Design, Product, Film, Sound, Fashion, Performance, Print and Interactive.
The festival is curated by a select group of leading practitioners in various fields. These curators include Daniel Charny, Terry Jones, James Payne, Harry Malt, Stuart Semple and Brody.
Contributors include Stefan Sagmeister, Jonathan Barnbrook, Yugo Nakamura, Yomi Ayeni, and Mark Moore.
The main venue is the Londonewcastle Project Space at 28 Redchurch Street, and features a RadLab open workshop which will host four full-day creative explorations led by furniture and product designers and hosted by Daniel Charny. Other workshop installations will include the premier of a new trans-media film event by Yomi Ayeni, specially commissioned by the ADF, and an anti-fashion exploration produced by Let Them Eat Cake magazine. The Royal College of Art will host a one-day intervention, as will the London College of Communication.
Redchurch Street will also be witness to a pop-up cinema and restaurant with a landscaped lawn to relax on and British illustration collective Le Gun will be part of a collective show curated by Bare Bones’ Harry Malt, and at the Aubin Gallery.
The Anti Design Festival is on in venues around Redchurch Street from SSaturday until Suunday, September 26. Fore more information, visit www.antidesignfestival.com
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